Blog Page Requirements
These are what we consider the required elements for a successful SEO and UX layout for any standard blog page. If there are any other questions, feel free to reach out to GTMA.
Many web development teams have a blog page tool or add-on these days, but just in case, here's what we recommend formatting-wise.
GTMA generally needs 2 pages for its White Glove Blogging or Elevated SEO services.
-
One page for the Blogs and GEO
- One page for FAQs
LAYOUT:
[Featured Image]
H1 Header Title (Only One)
HTML Content Field
- Ability to add Title Tags (H2, H3, etc.)
- Font Styling (Bold, Italics, Underline, Bullet Lists)
- Ability to add supporting images
- Ability to add internal and external links
Metadata Fields (Handled by Yoast Plugin)
- SEO Title
- SEO Description
- Slug
- Set Canonical
- Social Media Metadata (optional)
Images
- Ability to add alt-text
- Ability to wrap image in Text (Center, Left-Align, Right-Align)
If you're getting FAQ page copywriting from GTMA, a second page with the same setup as the blog page will suffice. If you already have an existing FAQ page, then you can simply use that.
We believe that an FAQ page is useful for both AI search and potential residents, so you may want to consider adding this link to your navigation or menu so that users can find it.