SEO Reporting Items (Agency Analytics)

Follow this SOP for all SEO Reporting

  • Add to Agency Analytics dashboard to enable SEO audit and reporting.
    • Set to 1st of the month for monthly reporting, and 1a so it's able to run prior to Kevin logging in on EST zone.
    • 100 page site limit is fine for multifamily campaigns, but raise limit to 1,000 pages for anything General Market
  • Google Search Console verification required
  • GA4 and GTM established (or Ops provided access to existing)
  • Access to existing, or creation of new GBP profile for all that are local / have a physical brick-and-mortar business location